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Showing posts with the label fashion marketing

The Ultimate Guide to Hydrating Face Moisturizers: How to Choose the Perfect Fit?

  When it comes to choosing hydrating moisturizers, facial creams are a must-have for glowing skin. These creams not only nourish the skin, but also create a radiant finish that makes your skin feel refreshed and rejuvenated. This guide goes in detail into the essential factors to look for when choosing a facial cream that leaves your skin feeling smooth throughout the day. Moisture Boosting Elements The core purpose in a facial moisturizer is to provide intense hydration. The right ingredients can make a huge difference. Here are a few key moisture-boosting ingredients to look out for: Hyaluronic Acid: Attracts moisture from the environment, plumping up the skin leaving it dewy without feeling greasy.  Glycerin: This humectant draws moisture into the skin helping to maintain balanced hydration levels. Squalane: A plant-derived emollient that helps prevent dryness and locks in moisture. Ceramides: These lipids help to restore the skin's natural barriers, preventing moisture lo...

Viral Fashion Campaigns: Are Fashion Brands Reconsidering their Marketing Stunts?

  Photo by Manny Moreno Viral fashion has been a lucrative tool for fashion companies in the past, who've increased their brand visibility by generating buzz and excitement around their products. But are some of these viral fashion campaigns creating the opposite effect and attracting more negative feedback? Of course, most companies don't want to draw in backlash that could potentially damage their brand reputation.    What is Viral Fashion? First, let's discuss the meaning and purpose of viral fashion stunts. Any trend or style that quickly gains popularity and buzz, particularly on social media platforms are considered viral. In other words, when someone speaks about a short video, fashion show, clothing piece, or accessory that's being discussed in online communities, by way of influencers, or the use of hashtags, it simply means that it's captured the attention of a large number of people. This can lead to positive or negative reactions, depending on whether ...