This post contains affiliate links. If you click on the links Pharaoh Diaries Magazine gets a commission. Weekday is a relatively underground fashion brand that’s part of the H&M Group, but they have stolen my heart in the last year and a half of knowing them. I came across them when I joined the Stylink influencer network and I was enamoured by their grungy, motor club, street style aesthetic. Their clothing is cutting edge yet affordable, great quality and sustainable – a Weekday piece is always going to stand out in any wardrobe. The Diesel comparison came to me whilst doing research for this article and for our Womenswear Latest promotion for the brand – their new season collection reminds me of the early Diesel aesthetic when they were much simpler – not the elevated, high fashion Diesel brand we see today. Weekday is certainly more paired down, a more rugged plain jane but on the right track for elevation in the future. Tempo Denim Biker Jeans £59 (Click to shop) The price
Photo by Sam Lion Sustainability in fashion has become more prevalent all over the world. It promotes the concept that people and nature should coexist. Many fashion designers are joining the bandwagon to incorporate sustainability in their designs in an effort to support environmental changes and make a positive impact on the world. New regulations have been proposed to impose more accountability on some of the largest fashion brands that generate more than $100 million in revenue. According to the Fashion Sustainability and Social Accountability Act, also known as the fashion sustainability law, these fashion retailers must disclose their supply chains and ensure sufficient due diligence, including taking action to minimize adverse impacts on human rights and the environment. If the bill is passed, New York would be the first state in the U.S. to enforce sustainability regulations in the fashion industry . These retailers would be required to keep track of every aspect o